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Case study · Global healthcare company

CPQ that keeps a global, dispersed sales team on the same page.

A global healthcare organization with sales teams spread across regions, needing to collaborate on quotations, pricing, and complex multi-product sales workflows.

Apttus CPQSalesforcePricing engine
The challenge

What wasn't working.

Complex, region-specific pricing and promotional rules made quoting slow and error-prone, and geographically dispersed teams had no shared, real-time view of quote status or approvals.

The build

What we built.

Pricing and product setup

A product catalog with complex pricing matrices and regional variations.

Custom flows and callbacks

Workflows automating approvals and business logic specific to healthcare sales.

Complex pricing rules

Volume discounts, promotions, and contract-based pricing logic.

Constraint rules

Business rules ensuring product compatibility and regulatory compliance.

The stack

Built with.

Apttus CPQSalesforceCustom workflowsPricing engine
Your turn

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